Shaffer Creative Wins GOLD Award for Anniversary Campaign!
Shaffer Creative Wins GOLD Award for Anniversary Campaign!
Shaffer Creative has been recognized with a GOLD in the Strategic Communications | Marketing/Promotion Campaign category from the International MarCom Awards. The entry included the 25th-anniversary campaign pieces—a digital Save the Date, hard copy invitation, an Eventbrite graphic, and final paintings—for Baird, Hampton & Brown, Inc. (BHB).
BHB, a consulting engineering and surveying firm, celebrated its 25th anniversary in 2017. To commemorate the event, BHB Marketing Director, Shonnah Driver, had a vision to use abstract art of engineering plans as a basis for the Anniversary Party Campaign design. With artist Katie Murray, writer Lauren Kobzeff, and graphic designer, Julie Shaffer of Shaffer Creative, LLC, the campaign design was a success, resulting in rave reviews, client referrals, and Katie’s final paintings that now hang in the front lobby of BHB’s corporate office.
MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals. Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year, about 6,000 print and digital entries are submitted from dozens of countries.
MarCom is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital and web professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the community.