Sowing the Vineyard Seeds: Julie Shaffer to Speak on Graphic Design at Conference in Napa Valley

Sowing the Vineyard Seeds: Julie Shaffer to Speak on Graphic Design at Conference in Napa Valley

Sowing the Vineyard Seeds: Julie Shaffer to Speak on Graphic Design at Conference in Napa Valley

Julie Shaffer, CPSM, will speak at the 2018 Pacific Regional Conference (PRC) as part of the Society for Marketing Professional Services (SMPS). She has been selected to lead a session on graphic design principles essential to the A/E/C industry. The session, titled Sowing the Vineyard Seeds: Winning with Seven Graphic Design Principles, will take place during the conference on February 7-9, 2018.

Julie is an Adobe Certified Expert in InDesign CC 2015, only one of five in Texas. She is a go-to expert for marketing collateral development and hands-on learning. She is a past president and current member of SMPS Fort Worth.

The Wave is the name of the SMPS Pacific Regional Conference (PRC), an annual regional event hosted by ten SMPS chapters: Alaska, Hawaii, Las Vegas, Los Angeles, Orange County, Oregon, Sacramento, San Diego, San Francisco and Seattle. The Pacific Region provides access to some of the largest chapters and has over 1,400 members. Held annually, the Wave assembles over a dozen presenters and keynote speakers throughout the nation, providing attendees opportunities to learn best practices in A/E/C marketing and business development from some of the industry’s best. Read more about the conference at www.smps-prc.org.

SMPS is an organization composed of business development professionals, marketing professionals, and principals from architectural, engineering, planning, interior design, construction and specialty consulting firms. Today, SMPS has 7,000+ members active in 58 chapters across the United States and Canada. For more information, visit www.smps.org.

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