Family Ties in Marketing: Magazine Features Julie Shaffer with Daughter Katie Lippe

Family Ties in Marketing: Magazine Features Julie Shaffer with Daughter Katie Lippe

In this week’s Marketer Quicklook, published by the Society for Marketing Professional Services (SMPS), Julie Shaffer, CPSM, is featured in a Q&A with her daughter Katie Lippe. The article titled, “Family Ties: A/E/C Marketers at Work” features the mother-daughter duo who both have marketing careers and are active in the SMPS Fort Worth Chapter. View the full article on the SMPS website.

SMPS is an organization composed of business development professionals, marketing professionals, and principals from architectural, engineering, planning, interior design, construction and specialty consulting firms. Today, SMPS has 7,000+ members active in 58 chapters across the United States and Canada. For more information, visit www.smps.org