The Power of Planning: Lindsey Kubes Selected for SMPS SRC Session on Marketing Planning and Implementation

The Power of Planning: Lindsey Kubes Selected for SMPS SRC Session on Marketing Planning and Implementation

Lindsey Kubes, CPSM, will lead a session at the upcoming Society for Marketing Professional Services (SMPS) Southern Regional Conference (SRC). The session, titled Effective Marketing with Limited Resources: The Importance of Planning and Implementation, will share how to use a proactive model of planning and implementation for maximum results. Lindsey will discuss the elements of a smart marketing approach including industry research and data, communications planning, content streams, and real results. Part of the Command track, the session is scheduled for 2:15 p.m. on Thursday, February 1, 2018.

Lindsey’s passion is strategy development and brand implementation through efficient company communications and outreach. Her approach includes both internal and external communications to yield measurable results, including 12 state, national and international awards. She is a founding board member of SMPS Fort Worth, past board secretary and current member.

Since 2002, the annual SMPS Southern Regional Conference has occurred in participating chapter cities within the Southern Region: Austin, Dallas, Fort Worth, Houston, Oklahoma, San Antonio and Southeast Louisiana. In 2018, SRC will feature four tracks of educational programming, keynote speakers, a Thursday evening event, welcome reception and networking at the Four Seasons Hotel in Houston, Texas. Read more about the conference at www.smpssrc.org.

SMPS is an organization composed of business development professionals, marketing professionals, and principals from architectural, engineering, planning, interior design, construction and specialty consulting firms. Today, SMPS has 7,000+ members active in 58 chapters across the United States and Canada. For more information, visit www.smps.org