Shaffer Creative Recognized with AMCP MarCom Awards
We’re pleased to announce that Shaffer Creative has received numerous awards in the 2018 MarCom Awards from the Association of Marketing and Communication Professionals (AMCP).
Company and client recognition include the following:
Shaffer Creative Promotional Piece: GOLD Award. This project featured distinct company colors, messaging and branded elements, including the cover photo that was captured by Julie Shaffer in the Eastern Caribbean island of St. Lucia. This piece has been distributed at conferences and events where Shaffer Creative has been a sponsor and/or speaker. In addition, elements for this piece have been reiterated across additional Shaffer Creative outreach tactics, including our website, client emails and blog posts.
JAX Engineering Branding and Marketing Campaign: GOLD Award. The Integrated Marketing Campaign developed by Shaffer Creative included branding and marketing outreach for establishing JAX Engineering as a key industry provider of engineering services. Shaffer Creative developed a new logo with color palette and print collateral. In addition, we completed an outreach campaign included a variety of marketing and communications tactics such as a press release, media placements and feature articles.
Southland Holdings Employee Benefits Enrollment Guide: GOLD Award. Shaffer Creative designed the 2017 Employee Benefits Enrollment Guide as a quick reference resource for the company’s 2,200+ employees. This newly formatted guide was customized specifically as a dual English/Spanish quick-reference tool with color-coded sections for staff and families to review and select their health and insurance options.
Southland Holdings PROTECT MY FAMILY (PMF) Campaign: PLATINUM Award. Southland’s brand is centered around PMF that is reinforced on a daily basis through a variety of communications to staff, clients and teaming partners. Shaffer Creative provided design services for brand visuals and supporting elements.
MarCom Awards recognize outstanding achievement by creative professionals. MarCom is one of the oldest, largest, and most prestigious creative competitions in the world. MarCom is sponsored and judged by the AMCP, a 24-year-old international organization. As part of its mission, AMCP fosters and supports the efforts of creative professionals who contribute their unique talents to public service and community organizations. Over the past few years, AMCP has given over $250,000 in charitable contributions. Read more on the AMCP website.