New Year Brings New Addition at Shaffer Creative!
We are pleased to announce Pamela Conine, CPSM, as our newest team member in the role of Senior Consultant. As someone who remembers marketing before the Digital Age, she has accumulated a complete range of marketing experience from planning to implementation.
Pam is a known innovative leader with the expertise to enhance corporate image and develop new business through marketing communication strategies. A passionate advocate for client success, she is driven by a desire to help clients achieve their objectives through compelling internal and external marketing campaigns. With a keen eye for detail and a high level of organization, she sees the big-picture while having the ability and proficiency to develop the tactics required to attain results.
Pam’s specialties include:
- Marketing Communications Strategy
- Marketing Audits
- Brand Management
- Strategic Proposal Development
- Presentation Preparation and Application
- Creative Promotional Marketing Campaigns
- Event Planning Strategy and Implementation
- Graphic Design of Brochures and Marketing Collateral
- Website Development and Management
- Media and Public Outreach
- Quantitative and Qualitative Market Research
- Marketing Data Infrastructure Systems
Pam is a Certified Professional Services Marketer (CPSM) through the Society for Marketing Professional Services (SMPS) and served the Fort Worth Chapter as President (2012-2013). She was Co-Chair for SMPS’ Southern Regional Conference in 2017 and Past Chair/Keynotes in 2018. She has also had the pleasure to serve on multiple committees for local non-profit organizations.
Prior to joining Shaffer Creative, she developed an extensive and varied 24-year career in marketing management for architectural and engineering firms, not-for-profit cultural institutions and a consumer financial entity. Pam holds a Master of Business Administration degree, and master’s and bachelor’s degrees in theater. She also holds a Strategic Marketing Essentials Certificate from Texas Christian University’s Neeley School of Business.
Connect with Pam on LinkedIn or via email at: pam@shaffercreative.com